About the Company

The international Choice of the Year contest has recognized Velyka Kyshenya as the best supermarket chain in Ukraine for the fifth consecutive year and the best chain in Kiev for the third year running. Indeed, the quality of service in Velyka Kyshenya offers Ukrainians a new quality of life. Customers coming to Velyka Kyshenya are absolutely certain that their purchasing process at our stores will be a convenient one. They want to come back to us again and again because:

- our customers feel comfort; 
We provide a high quality and fast service to our customers at counters, cash desks or at the sales area of the manager’s stand. By the way, the high level of professionalism of Velyka Kyshenya’s cashiers was confirmed at the 3rd International Cashiers Championship in Moscow earlier this year. Our cashiers became the best cashiers in the CIS and Europe, having gained first place in the most important nomination, “The speed and quality of service”. Our staff members not only provide a service and give advice, but also help in wording requests or proposals to the company’s directorate and top managers.

It is very easy to find the necessary goods here because of the spacious shopping areas and understandable navigation around the store. There is no need to furrow one’s brow whilst facing difficulties in looking for the place in the shopping area where necessary products may well be located. It can be seen so easily that one can just walk with a cart alongside shelves and think about something of your own. The necessary goods can be found easily anyway.

- high quality and inexpensive products can be bought here;
Velyka Kyshenya is famous in all of Ukraine for its discounts and promotions which enable people to make substantial savings.
We are the only Ukrainian chain of supermarkets and hypermarkets which offers its customers a simple and convenient way of saving from 10 per cent to 35 per cent of the family budget while purchasing goods. For this it will suffice to have special coupons which can be cut out of an advertising journal of the “Best Price” chain, print out from Velyka Kyshenya’s  website or get it in our shops. Since the time when the programme was launched in May 2007, over a million Ukrainians have used their discount coupons.

In addition, our permanent customers can become participants of the discount cards distribution programme, while the term of their validity has no time limit. Over 800,000 customers have already received a discount card and make regular purchases in Velyka Kyshenya. A cumulative discount system is applied to them. Over 50 per cent of the chain’s customers became our permanent clients between 2000 and 2005.

- we have a vast choice of goods;
The necessary item can be chosen out of 15,000-25,000 different items in Velyka Kyshenya supermarkets, and the choice in hypermarkets is even larger – up 10 50,000 different items. For example, there are 450 types of hard cheese, one of the most popular products, represented here. A large number of Velyka Kyshenya supermarkets and hypermarkets have Velyka Apteka (Big Pharmacy) pharmaceutical markets. With over 15,000 different items available, Moya Knyha (My Book) book and stationery goods shops with over 50,000 different items and the Mon Ami cosmetics and perfumes shops (over 10,000 cosmetics items and 3,500 perfumes items).

- we aspire to come to each Ukrainian city;

This is to enable any family to buy only the best. Everyone will have this chance in the near future, and our rate of development confirms this. Velyka Kyshenya is one of the largest and fastest developing retail trade networks in Ukraine.
There are currently 37 Velyka Kyshenya supermarkets (each with an area from 1,200 sq.m. to 3,500 sq.m.) and 8 hypermarkets (over 3,500 sq.m.) in the cities of our country. About 10 new markets will be opened in different cities of the country next year. Figures prove the rate of our development: the first Velyka Kyshenya supermarket was opened in Kiev in April 2000. Another 10 new Velyka Kyshenya shops appeared in the Ukrainian capital in 2002-2004. Residents of Kharkiv and Obukhiv have one Velyka Kyshenya shop each. Velyka Kyshenya embraced the country’s regions in 2005, having opened 8 supermarkets and 2 hypermarkets. Another 10 shops, 6 supermarkets and 4 hypermarkets, were added to the list a year later.

Velyka Kyshenya began operating in 6 more Ukrainian cities in 2007: supermarkets were opened in Zaporizhzhya and Yushnoukrayinsk, and Velyka Kyshenya supermarkets and hypermarkets appeared in Kharkiv, Chernivtsi and Poltava. The total floor space of the chain has reached around 120,000 sq.m.

- we not only sell finished goods, but also produce ourselves;

It means that our supermarkets and hypermarkets have sections which contain goods of their own production: meat, fish, culinary and confectionery products, and bakeries too. Exquisite types of bread are being baked, meat and live fish from aquariums are actually cut in front of customers’ eyes, and fresh culinary and confectionery products overshadow even the best home cuisine. Having launched our own produce in 2001-2002, we have managed to make available products of absolutely equally high quality in all Velyka Kyshenya supermarkets in all cities of the country because we rely on our own technical facilities.

- we do not save on high-quality equipment;

Velyka Kyshenya regularly invests in modernizing its equipment, and this is why the sales areas of the shops have been supplied with modern equipment from leading European producers. It means that shops in our chain offer products which customers want to acquire. For example, our aquariums have been equipped with the best-quality filters and water cooling systems. For example, this is why one can see grass carp, one of the biggest and most capricious fish, only in our aquariums. Regular maintenance of technical appliances is carried out. The work of all shops and the head office has been organized in a single information system operating in on-line regime.

- Velyka Kyshenya’s success consists of the success of every shop of our chain;

Each of them has its own original history or peculiarity. For example, the Uzhgorod hypermarket at 168 Kapushanska Street became the best one in the annual “Leader of the Year – 2006” rating in the nomination “Public catering and trade” after just several months of its operation. There were no hypermarkets at all in the city before Velyka Kyshenya, and this shop format was a wonder for the residents of Uzhgorod. It should be said that it is still the largest shop in the city (floor area of 3,290 sq.m.). There is another interesting feature: no-one in Uzhgorod had ever invited city residents to free puppet theatre performances (Bavka Transcarpathian Region puppet theatre) before Velyka Kyshenya.

The 30th jubilee shop was opened in Kirovohrad at 4 Marshala Koneva Street – the first one in which the unique Zanachka (Stash) bonus project was implemented.

As for Kharkiv, this city is unique for us. This city has six Velyka Kyshenya shops – the largest number after Kiev. Three of them are located in shopping and entertainment centres.

The fuss over the opening of Velyka Kyshenya in Chernivtsi at 248-e Russka Street was go great that traffic jams appeared on the city’s streets. It was probably the first case that the city’s residents could remember. 

The first Velyka Kyshenya hypermarket in Kharkiv is located at 99/101 Hvardiytsiv-Shyronintsiv Street. The shop has been placed in the largest administrative district not only in Kharkiv, but in the whole of Ukraine.

The Yuzhnoukrayinsk supermarket has become the 40th jubilee shop in the network. 
  
We shall open dozens of new shops over coming years, and this is why residents of more and more Ukrainian cities will be able to supply themselves and their families with delicious, useful and beautiful goods regularly and in comfort.