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Advertising at «Kyshenya»
With all questions concerning receipt of advertising and marketing services please refer to Velyka Kyshenya advertising department.
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Svitlana Prokhorets
Department Head
tel. +38 (044) 206-70-80 (internal 11753)
e-mail: prohorets.svetlana@welcash.kiev.ua
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Julia Tretyak
Head manager
tel. (044) 206-70-81, int.11733
e-mail:
Tretyak.Julia@welcash.kiev.ua |
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Iryna Kurdyumova
Spirits, grocery
tel. (044) 206 70-80, int.11734
e-mail:
Kurdyumova_IA@welcash.kiev.ua
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Olga Dolinkina
Gastronomy, frozen groceries, ready-to-cook products
tel. (044) 206-70-80, int.11423
e-mail:
Dolinkina_OA@welcash.kiev.ua
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Olga Skachkova
Juice, water, beer, soft drinks.
tel. (044) 206-70-80, int.11122
e-mail:
Skachkova.Olga@welcash.kiev.ua
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Natalie Erkova
Nonfood commodity group
tel. (044) 206-70-80, âí.11699
e-mail:
Erkova_NG@welcash.kiev.ua |
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Tetyana Zagvozdina
Tea, coffee, nuts, dried fruits, clothes and footwear
tel. (044) 206-70-80, int.11461
e-mail:
Zagvozdina_TA@welcash.kiev.ua
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Natalie Yaholnitska
The manager on development of shopping centers
tel. (044) 206-70-80, âí.11699
e-mail:
Yagolnitskaya_Natali@welcash.kiev.ua |
PRICE LIST
Advertising (Marketing) Services of
Velyka Kyshenya Supermarket Chain
Kyiv, 2008 (prices are valid from Jan. 1, 2008)
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Name of Marketing Event
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Details
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Cost per Item, UAH
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Participation in
the Velyka Kyshenya newspaper
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Circulation of 650,000 copies,
issued once a month
according to the schedule
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½ of front cover Kyiv\Regions
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43 200
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placing an article in the column
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Photo of product + logotype + text of 1,500 symbols
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13,800
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announcement of an article from a column on the front cover
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Photo of product + text of 100-150 symbols
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5,400
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placing an article in the News section
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Photo of product + text of 300-400 symbols
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-
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block of ads (1/8 of a page)
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1 block – 1 product item – 1 bar code
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10,800
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placing of a product line in the block of ads
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in a block – photo of 1 product item, up to 5 bar codes, by-line “in stock”
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13,500
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Audio broadcast of a newspaper on internal radio (one block –one product)
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The slogan, information about the product, its price are aired. The broadcasting is carried out within the period of a newspaper’s edition: 1 month, 14 times a day at each shop.
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3,780
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placing a product on the Delicatessen page, in Recipes from Kyshenya
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photo – 1 product item – 1 bar-code
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3,780
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Promoters' work:
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prize promoactions / tasting (2 promoters + promostand)
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promoter
consultant
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1350
270
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Adverts on Kyiv subway
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Placing on 1/6 of a promo model:
- posters of A3 format in carriages, central separation wall;
- posters 3x2 m in size on walls of 11 subway stations.
Period of placement is 1 month.
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30,000
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Branding of L’va Tolstogo subway station:
- posters 3.5x2 m in size on walls + 2 external columns.
Period of placement is 1 month.
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47,682
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